You want mini-CVs of the KOLs for internal use. Ultimately, these can inform personnel who interact with KOLs - either local representatives or senior management.

The resulting profiles can be based purely on the data (with minimal desk research) or can incorporate information gleaned from interviews etc. Some of the latter information (e.g. peer-trust and friendship) can be overlaid on the therapy area map.

A major medical education/communications program is being initiated and you need to be armed with information on who are the most appropriate KOLs for particular tasks.

Internal briefing documents e.g. local sales force, senior management.

Mini-CVs for KOLs (5-10 pages long) based on the publication data and interpretation of the KOLaborate Map.

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